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Mobile Radio News in a Social Media World

canada goose coats on sale All news radio has survived and prospered for decades in large media markets. In an age of mobile smart phones and social media, radio is again changing to meet new habits. canada goose coats on sale

canada goose clearance Rivet Radio News, a Chicago start up, launched this month with an iPhone app, and its developers are coming after the all news audience. canada goose clearance

canadian goose jacket Rivet is targeting people on the go and wanting to personalize story selection in categories such as breaking news, business, Canada Goose Online sports, arts entertainment, technology and lifestyle. The app allows users to pause, rewind and skip stories. Newscasters, as seen in this Rivet provided photograph, emphasize conversational style, even as they keep pace with breaking news. canadian goose jacket

buy canada goose jacket cheap Rivet canada goose uk shop also uses listener location to provide on demand stories, including hyper local traffic updates. «It shows the power Canada Goose Parka of being free from the tyranny of the clock,» General Manager Cindy Paulauskas said. «We can make our traffic reports as long or as short as they need to be, and we can create updated reports whenever the situation changes.» Rivet uses the flexible approach with all of its recorded stories grouped in categories selected by the user instead of a clock driven live radio format. It allows users to select favorite stations and has a built in sleep timer and alarm. Users can read online stories while listening canada goose store to live radio, and there is uk canada goose outlet some basic Twitter and Faceback sharing. buy canada goose jacket cheap

cheap Canada Goose News Director Ron Gleason told the Chicago Reader that live radio audiences come uk canada goose and go, and he is buy canada goose jacket not convinced they will take the effort to select and navigate recorded content. cheap Canada Goose

canada goose deals Gleason showed me around WBBM during a Chicago visit this fall, and I recently followed up to learn his thoughts about social media: canada goose deals

Canada Goose Parka «Social media is impacting all journalism as we know it. The good: More and more people are getting valuable information faster and faster. The bad: You can’t always trust what you see because the information is only as good as the source. As a credible source cheap canada goose uk on which Chicagoans rely, we are actively involved in the use of canada goose coats on sale social media to let canada goose black friday sale people know about the stories we’re reporting. The more ways we Canada Goose sale can reach out, the Canada Goose online more people we’ll reach. The good news for WBBM: there’s still no medium more immediate than Newsradio, and the ability for broadcast outlets to reach the masses during breaking news stories and emergencies is second to none.» Canada Goose Parka

canada goose store The Newsradio 780 format is fairly consistent with what it was more than 30 years ago when I was a board operator and technician there. It is a strong media brand canada goose clearance with news, sports, weather, and traffic built around quarter hours canada goose uk outlet and immediate updates. canada goose store

Canada Goose Outlet While WBBM has «trained» listeners over the years to keep an eye on the clock, Rivet Radio News must first build brand loyalty through engaging content. «Our key metric now is Repeat Users,» Paulauskas said. «We hope that continues to trend upward, and are doing everything we can to create an engaging experience that makes listeners want to tune in again and again.» Canada Goose Outlet

Canada Goose Jackets Veteran Chicago Canada Goose Outlet newsman Charlie Meyerson teamed with entrepreneur John MacLeod and an experienced group to develop HearHere’s Rivet over the last year. canada goose factory sale They see growth in streaming cellphone Canada Goose Coats On Sale media. Meyerson wants to canada goose outlet free radio news from its traditional rules. Canada Goose Jackets

canada goose clearance sale MacLeod likens Rivet to a Pandora like service for news with a potential to become more quickly profitable due to lower operating costs. canada goose clearance sale

canada goose coats I had the chance to also visit with the Rivet team in Chicago a few months ago, before its launch. It was thrilling to see start up canada goose energy and innovation applied to the challenge reinventing radio news. canada goose coats

canada goose black friday sale Radio news must continue to evolve to become a form of mobile news that includes the cheap Canada Goose frequent convergence of photographs and video. The larger social canada goose clearance sale media shift demands a visual presence and interaction with fans. canada goose black friday sale

canada goose User data will be important to Rivet. «It Canada Goose Jackets is too soon to determine trends from listener behavior, as people are just getting used to the app,» Paulauskas said. «We are looking canadian goose jacket forward to all the ways we will be able to slice and dice that data in a month or so.» buy canada goose jacket cheap Stay tuned canada goose.

Updated: 28 августа, 2018 — 5:23 дп

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